Hoofbeats is a life-style magazine for anyone with an interest in horses - with articles on riding, training
the horse, training the rider, show preparation and tips, veterinary and herbal treatments, stable designs,
horse management and life-style.
The magazine also includes The Green Horse, an eight page section covering property development and
maintenance, pasture establishment, environmental issues, fencing information, water management, as
well as practical hands-on suggestions from readers that cover a range of issues related to caring for a
Published every two months, Hoofbeats is available to purchase online in printed or e-magazine format.
Hoofbeats magazine was born in June 1978 as the part time project of Rob and Sandy Hannan, David Nangle and Steve Rooke. It grew quickly to a full time job and David and Steve bowed out to focus on their â€˜realâ€™ jobs. Rob travelled extensively with his photography business, leaving Sandy to â€˜manâ€™ the position of editor.
Originally sharing Robâ€™s photographic studio in the city centre, the magazine moved to a semi rural location in 1990, surrounded by horses, geese, sheep, dogs, cats and chickens.
Many skilled people have been involved with the magazine over the past 34 years, but employees have all had one thing in common â€“ the love of horses. Some have been highly successful competitors or breeders, others have one horse they ride in the bush, but they have all been horse lovers.
Hoofbeats focus throughout the years has been to make informational and educational articles available to riders, breeders and those involved with horses across all areas of equestrian activities. The Green Horse section emerged to provide property owners with sustainable methods to develop and maintain horse properties and it has grown to include herbal and natural alternatives.
With the move to digital products, the focus of the magazine has not changed, only broadened to encompass the rest of the horse world that previously could not be reached because of the prohibitive costs of postage of the printed magazine.
The printed Hoofbeats magazines will still be sent out to the thousands of subscribers and will continue to be sold in saddlery and newsagents across Australia and New Zealand, but now the digital magazine will have additional information and take on a global outlook and will be readily accessible to a world wide audience.
The packing team that arrives every two months to stuff envelopes, sort and label subscribers magazines - as most of them have done for 10 or more years- will continue to use this event as an excuse to gather together to discuss their latest horse events, training methods and escapades, unaffected by the new digital age.